Soccer Aid 2021 - Back to reality
This year’s Soccer Aid embraced digital content and it worked.
This was the most successful year yet for Soccer Aid for UNICEF, raising £13 million pounds. The social content team was bigger this year with the addition of a content producer, making it easier to turn around video content much quicker. We were able to produce over 200 videos in 100 days, and I personally made 120 videos in that time. Which grew all our social platforms’ subscribers and views. Below is a selection of videos I was involved in filming and which I edited together.